The Rise of Blockchain Domains (BDNS) and the Future of the Web

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11 Nov 2024
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For decades, our beloved and indispensable internet has relied on a centralized structure for managing domains. Over time it also grew into the lifeline of our modern lives — from work to entertainment, to personal human connection, this centralized system is what our identity and finances in the digital space stand on. You know too well that striking feeling when your go-to website goes down, or maybe worse, when your data gets caught up in yet another breach. These are surface aspects of deeper flaws and vulnerabilities of the centralized system we rely on. And those flaws and vulnerabilities force internet users into exposure, exploitation and, according to the demographics and political setup, into censorship.

The alternative is now in sight and already in operation — Blockchain Domain Name Systems. The rise of BDNS comes as response to ever growing frustrations around data vulnerability and corporate control over online identities. It’s time we face that traditional DNS can’t face the fast-growing cyber threats — they remain centralized and prone to single points of failure, thus unreliable for our current interconnected world.

BDNS are the sign of the major shift toward a more open, user-driven internet, free from the usual gatekeepers. Back in a 2021 interview with Cointelegraph, Charles Hoskinson, founder of Cardano, emphasized the transformative potential of blockchain technology: “Blockchain is about creating systems that are fundamentally fairer and more transparent.

Fast forward to November 2024, and the necessity for Hoskinson’s expertise is being recognized on a national scale. Following Donald Trump’s re-election, there’s much regarding Hoskinson potentially serving as a cryptocurrency policy advisor in the new administration. This is an obvious affirmative nod to blockchain technology as the main mechanism in shaping the future of finance and regulations in the digital space.

All this change is seen as a socio-economic shift that able to democratize online ownership and provide opportunities for those traditionally left out of the digital economy. We already stepped into the Web3 era — according to a report by Chainalysis, adoption of blockchain domains has grown by 250% year-over-year. And Web3 is fundamentally about cutting out the middlemen. By doing so, BDNS reduces costs, giving startups and underrepresented communities a fairer shot at establishing an online presence. That’s why this decentralization represents a broader social movement toward democratizing the internet.

Platforms like SourceLess with its web3 STR Domains are exploring ways to make blockchain domains accessible and user-friendly, even for those without blockchain experience. STR Domains integrate seamlessly with Web3, ensuring privacy, efficiency, and ease of use, addressing one of the core obstacles to mainstream BDNS adoption. “Our digital identities are too valuable to be totally dependent on systems that don’t really care about user autonomy, privacy and security,” Alexandru Stratulat, SourceLess’ founder said. Furthermore, a report by Cybersecurity Ventures estimates that by 2025, the global cost of cybercrime will hit $10.5 trillion annually. This a figure is largely driven by attacks on centralized systems like DNS.

How BDNS Works

At the core of BDNS are three components:

  1. Blockchain Ledger: Records all domain transactions, providing transparency and security.
  2. Smart Contracts: Automate processes like domain registration and transfer.
  3. Decentralized Registries: Store domain data, ensuring accessibility without reliance on central entities.


These systems offer unique benefits like:
Enhanced Security: Immutable records reduce fraud risks.
True Ownership: Users maintain full control of their domains.
Lower Costs: No intermediaries mean fewer fees.

Real-World Applications of BDNS

  • Real Estate: The real estate sector is rapidly embracing blockchain to tokenize property ownership. Companies like Propy enable secure, transparent property transactions by linking real estate assets to blockchain domains. This approach streamlines the buying process, reduces fraud, and opens the market to a broader range of investors.


The potential of Blockchain Domain Name Systems (BDNS) extends far beyond securing domains. Entire industries have started to use its capacity to streamline operations.

  • Content Creation: Decentralized websites resist censorship, allowing creators to publish freely, even in environments where free speech is under threat. This empowers journalists, activists, and content creators to maintain ownership and control over their work.


  • Financial Transactions: Blockchain domains simplify crypto payments by linking wallet addresses to user-friendly names. SourceLessWeb3 Wallet enables users to send and receive cryptocurrency with ease, eliminating the risks of miscommunication in traditional crypto transactions​.


  • Creative Industries: Platforms like AKNEYE demonstrate how BDNS supports tokenized digital art. AKNEYE tokenizes physical sculptures and displays them in Fastexverse, blending traditional art with NFTs to create immersive virtual experiences. Founder Vigen Badalyan highlights that this process preserves the authenticity of art while opening new investment opportunities​.


  • Wine and Goods: SourceLess is impacting the digital space with an ecosystem that integrates blockchain domains with real-world products. One of the examples, its collaboration with Fabio Cordella, introducing “Wine of the Champions”, a tokenized collection of premium wines linked to NFTs. This initiative ensures the provenance and authenticity of each bottle, while providing collectors with a secure, verifiable digital asset.


The Next-Gen, Versatile Blockchain Ecosystem

SourceLess’s ecosystem offers a unique mix of features that cater to various industries, from decentralized identity management to tokenization. Whether it’s finance, real estate, art or luxury goods, SourceLess provides a scalable solution designed for the Web3 era. From the start, it was designed with real-world applications in mind and the ability to tokenize physical assets across multiple industries.

With SourceLess we are pushing the boundaries and expanding the possibilities of what BDNS can offer. STR Domains go beyond secure naming by integrating AI-driven tools and private communication systems like STR Talk.

With lifetime ownership and super-fast transactions measured in milliseconds (Tpms), STR Domains aims at a seamless digital experience. Solution for a future-proof digital presence that enables users to thrive in a new, decentralized, user-first type of internet.

We wrap up with another observation by Alexandru Stratulat, founder and CEO at SourceLess “Tokenizing real-world assets goes beyond preserving their value and authenticity — it opens up new ways for us all to engage with and invest in them.”

Visit SourceLess and STR Domains to explore more about SourceLess innovations and discover how STR Domains are empowering users with digital ownership.

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