Ever felt the rush of blood from finding the best loot in World of Warcraft or from outplaying the opponent in a clutch moment in Valorant? Have you ever bragged about your new high score on Gardenscapes? I bet you have. But have you ever stopped to think about what makes an unforgettable gaming experience? You know the answer deep in your mind but we bet only a few people have pondered why. We’ll tell you the answer.
So who are we and why do we hold the answer, you might wonder?

GOMBLE: creating games that maximizes the core enjoyment of gaming through enhanced GX (Gaming Experience)

GOMBLE, the crypto arm of 111%, is a well-established game studio that specializes in casual game genre. GOMBLE’s mission is to introduce 2 billion global casual gamers to the web3 market. We aim to provide an accessible GX, featuring exciting opportunities for reversals and motivation driven by competition-based tokenomics.
To support this vision, GOMBLE has secured investments from prominent names such as Binance Labs, Spartan, Shima Capital, Animoca Brands, Altos Ventures, Polygon Ventures, Aptos, Crit Ventures, and Planatarium, etc.
Building on 111% remarkable track record and extensive expertise with over 150+ games attracting over 100 million users, GOMBLE showcases a wealth of expertise in game development.
The essence of GX that GOMBLE champions, lies primarily in the following three elements.

1. “Dynamic Change”
2. “Reversal Opportunity”
3. “Simplicity”

“Dynamic Change”: Prerequisite for immersive games

Imagine playing Minesweeper where the map and the placement of mines remain identical with every turn. Imagine playing Starcraft but only facing computer opponents that stick to the same strategy every game. This kind of setting would inevitably lead to “boredom” after a few rounds.
Compare this to playing golf which offers a unique experience for every shot. Even when played by the same individuals on the same course with identical equipment, factors like the weather and the condition of the course, such as the length and texture of the grass, the state of the bunkers, and the speed of the green is subject to constant change which adds adds an unpredictable element to the game. These dynamic factors collectively make golf a sport where each round is inherently different.
At every moment of gameplay, we must instill a sense of “change” in users. Each gameplay should be different and unique; igniting excitement and anticipation for what lies ahead. The more dynamic the “change”, the more players stay engaged in games for extended periods.

“Reversal Opportunity”: Catalyst for tension and excitement

What defines the most exhilarating moments in sports? Have you witnessed a dramatic ninth-inning comeback home-run or a last-minute soccer goal right before the final whistle? The peak moments in sports that make fans go wild are often defined by unexpected turnarounds and last-minute heroics which brings euphoria to one team and despair to the other. The opportunity of ‘reversal’ serves as a constant source of tension and stimulation, keeping the excitement consistent. We aim to incorporate this excitement into games, infusing various elements that provide opportunities for comebacks.

“Simplicity” — Games for Everyone

In our team we often compare soccer to casual games and baseball to RPG. Soccer, with its straightforward and easily grasped rules, stands as the most-watched sport globally. In contrast, baseball, requiring time to comprehend its intricate and detailed rule sets, enjoys popularity in select countries.
For a game to appeal to everyone and secure broad appeal, even if gameplay itself is challenging, understanding the rules should be intuitive; easy enough that even users seeing the game for the first time understand the core rules. An example in the casual genre would be Flappy Bird. Flappy Bird is a game with intuitive rules — navigating a bird through a series of pipes by tapping the screen. Although Flappy Bird was known for its notorious high difficulty, it was able to gain global popularity because of its straightforward concept and intuitive rules, making it approachable for everyone to give it a try. To make games for everyone, GOMBLE prioritizes crafting engaging and accessible gaming experiences embracing “simplicity”.

[Challenges] Commercialization of the gaming industry is jeopardizing joy from gaming.

Through our extensive experience in game development, we’ve pinpointed the core of gaming to “Dynamic Change”, “Reversal Opportunity” and “Simplicity”. We want to channel this essence into creating captivating games, focusing solely on delivering enjoyable experiences.
However, while the gaming industry is growing, ironically, the intrinsic joy of games is being jeopardized. In the case of mobile gaming market, which holds over half of the gaming market share, games are becoming more and more commercialized as companies prioritize profit due to intensifying marketing competition resulting in rising user acquisition costs. This had led to an undesirable situation where enjoyable games alone can’t generate revenue. In response to increasing user acquisition costs, gaming companies are putting more and more advertisements and in-app purchase features into their games; often at the expense of the overall GX. We aim to address these problems by leveraging Web3 and to bring the original joy of gaming back to gamers*.*

What is GOMBLE Creating?

We are dedicated to crafting games that truly capture the essence of gaming. our commitment revolves around creating experiences that embody the core elements of gaming. With a track record of developing over 150 games, we not only have a clear understanding of what we aim to achieve but also the experience and expertise to achieve it. Our extensive portfolio is a testament to our deep understanding of the gaming landscape and our proficiency in bringing our ideas to life. We excel at swift development facilitated by high-speed prototyping and a modular approach to complex tasks, receiving market feedback and leveraging data insights to adjust parameters to enhance GX. Leveraging these capabilities we have launched games like ‘Rumby Party’, a hyper-casual game collection that caters to players of all ages and skill levels, and ‘Merge Lion’, which emphasizes reversal opportunities while offering an intuitive user interface for easy enjoyment. We plan to soft launch more than 20 casual games by 2024. Utilizing our game development expertise, we focus on the essence of the games while concurrently preparing for various elements in the Web3 space; including Tokens, NFTs, Community and more. We invite you to stay tuned and expect exciting developments from GOMBLE.


🧋 Website: https://gomblegames.com
🐦 Twitter: https://twitter.com/gomblegames
👾 Discord: https://discord.gg/gomblegames
🕹️Play Game: PlayStore(Android) & AppStore(iOS)