Crypto.com Becomes Official Crypto Platform Partner of the NBA

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Crypto.com, a leading global cryptocurrency platform, has announced a multi-year partnership with the National Basketball Association (NBA) to become its official crypto platform partner. The deal marks the first time that the NBA has partnered with a crypto company and will give Crypto.com access to a global fan base of over one billion people.
As part of the partnership, Crypto.com will collaborate with the NBA on various initiatives, such as:

• Launching the NBA’s first-ever NFT collection on Crypto.com’s NFT platform, featuring exclusive content and experiences from NBA legends and current stars.
• Sponsoring the NBA’s annual Tip-Off event, which marks the start of the regular season and showcases the league’s top teams and players.
• Creating a new award called the Crypto.com Defensive Player of the Year, which will recognize the best defensive player in the league each season.
• Offering exclusive benefits and rewards to Crypto.com users, such as discounts, cashback, and access to NBA events and merchandise.

Crypto.com’s co-founder and CEO, Kris Marszalek, said that the partnership is a milestone for the crypto industry and a testament to the company’s vision of accelerating the world’s transition to cryptocurrency. He added that Crypto.com is proud to support the NBA and its fans and looks forward to creating innovative and engaging experiences for them.

The NBA’s president of global partnerships, Dan Rossomondo, said that the partnership with Crypto.com will help the NBA connect with its fans in new and exciting ways and showcase the potential of crypto and NFTs in sports and entertainment. He said that Crypto.com is a leader in the crypto space and shares the NBA’s commitment to innovation and fan engagement.

The partnership with the NBA is the latest in a series of strategic moves by Crypto.com to expand its global presence and influence. The company recently announced a $700 million deal to rename the Staples Center, the home arena of the Los Angeles Lakers and Clippers, to the Crypto.com Arena. It also secured partnerships with other major sports leagues and teams, such as Formula 1, UFC, Paris Saint-Germain, and the Philadelphia 76ers.

Crypto.com is one of the fastest-growing crypto platforms in the world, with over 10 million users and a suite of products and services, such as a crypto app, exchange, wallet, card, earn, pay, lend, and NFT. The company aims to become the ultimate destination for everything crypto and make cryptocurrency accessible and useful for everyone.

What do you think of this news? Do you use Crypto.com or any other crypto platform? Do you follow the NBA or any other sports league? Let me know in the comments below. And don’t forget to like, share, and subscribe for more crypto news and updates. Thanks for reading! 😊

📌Sources

1. Cryptocurrency prices today: Check rates of Bitcoin, Dogecoin, BNB, Solana. NewsBytes.
2. What are cryptocurrency exchanges and how do they work? All details Business Standard.
3. GameStop Memes, Dogecoin, and Toncoin in the Cryptocurrency Landscape. MSN.
4. Crypto News: Latest Cryptocurrency News, Bitcoin News, Ethereum News ... CryptoNews.
5. CoinDesk: Bitcoin, Ethereum, Crypto News and Price Data. CoinDesk.
6. Crypto News - Latest Cryptocurrency News. Crypto News.

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