Fantastic Voyage: The Era of Isekai Anime

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16 Mar 2024
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In the vast universe of anime, a genre has emerged with unusual strength, capturing the imagination of viewers around the world: isekai. This cultural phenomenon, which literally means “another world,” has transcended the barriers of language and geography to become one of the pillars of contemporary entertainment.


The isekai invites us to explore alternative realities where the ordinary intertwines with the extraordinary. It is an escape from the daily monotony, a leap into worlds where magic and adventure are the daily bread. Series like “Reborn as a Vending Machine, I Now Wander the Dungeon” and “The Magical Revolution of the Reincarnated Princess and the Genius Young Lady” are shining examples of how isekai challenges our perception of the possible.

The anime studios that invest the most in the isekai genre and have produced some of the most popular series are:


  • White Fox: Known for “Re: ZERO -Starting Life in Another World”, they have demonstrated a strong commitment to the isekai genre.
  • 8bit: Studio behind “That Time I Got Reincarnated as a Slime”, which has received a great reception from isekai fans.
  • Madhouse: This studio has produced “No Game No Life”, a very popular isekai title that has left a significant mark on the genre.


  • A-1 Pictures: They created “Sword Art Online”, one of the most influential and pioneering isekai in popularizing the genre.
  • Studio Deen: With “KonoSuba: God’s Blessing on This Wonderful World!”, you have brought a touch of comedy to the isekai.
  • J.C.Staff: With “The Familiar of Zero”, you have explored isekai with a focus on magic and the relationship between characters from different worlds.


But what does the rise of isekai say about us as a society? Some experts suggest that its popularity reflects a collective desire for escapism, a way to cope with the pressures of modern life. Others see isekai as an opportunity to explore issues of identity and belonging in an increasingly globalized world34.

The 10 most notable titles of the isekai genre, according to recent sources, are:


  • Re: ZERO -Starting Life in Another World
  • That Time I Got Reincarnated As A Slime
  • No Game No Life
  • Sword Art Online
  • Gate
  • Arifureta: From Commonplace to World’s Strongest
  • My Next Life as a Villainess: All Routes Lead to Doom!
  • The Vision Of Escaflowne
  • Fushigi Yuugi
  • Ascendance Of A Bookworm


The isekai genre has seen a significant rise in popularity, especially compared to other anime genres. It has become one of the most beloved and popular genres, thanks to its unique premise of transporting characters to parallel worlds full of adventure and magic. Although it is difficult to assign an exact popularity score, isekai stands out for its ability to attract a wide international audience and for its influence on the anime industry, both culturally and economically.

With each season, the genre is reinvented, presenting heroes and heroines in increasingly creative and surprising situations. What does the future of isekai hold for us? Only time will tell, but one thing is certain: its ability to ignite the spark of imagination shows no signs of abating.

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