Trrue: A more unique and innovative crowdfunding community ESG Markets

 


Trrue is a leading crowdfunding ecosystem start-up focused on sustainability, ESG, and high-impact projects. It connects impact investors with fundraisers through a blockchain-based Platform-As-A-Service, using Polkadot for enhanced security and functionality. Trrue Coin facilitates seamless transactions, while compliance with new EU regulations allows companies to raise to €5 million annually. Trrue's unique blockchain-based ESG reporting ensures transparency and trust, positioning it as a leader in the growing impact investment and ESG software markets. The platform also emphasizes the social aspects of ESG, supporting comprehensive performance tracking and democratizing investment opportunities.


Trrue is a pioneering crowdfunding ecosystem technology start-up focused on sustainability, ESG, and high-impact projects. Our Platform-As-A-Service (PAAS) stands out by connecting impact investors with fundraisers and facilitating collaborations that align with shared goals and values. Leveraging cutting-edge technologies, Trrue democratizes investment opportunities, making them accessible to a broader and more diverse audience. The platform enables fundraisers to create digital tokens representing equity shares in their companies, using blockchain technology to ensure transparency and ease of transfer. This digitization simplifies shareholder management, investor communications, and governance.


Unique Selling Points
Trrue’s primary differentiation lies in integrating blockchain technology, particularly the Polkadot (DOT) blockchain, which is known for its scalability and interoperability. This choice enhances the platform's security and functionality. Additionally, introducing Trrue Coin facilitates transactions within our community, streamlining the investment process and fostering a vibrant ecosystem. Our platform’s compliance with the new EU regulation for Crowdfunding Service Providers (CSPs), effective November 2022, allows for the passporting of assets across the EU and enables companies to raise to €5 million annually. This regulatory compliance offers a significant competitive advantage and positions Trrue favorably in the market.
 
Integration of AI and Advanced Analytics
In 2023, there will be a growing emphasis on the social aspects of ESG. Companies will be evaluated based on their workforce practices, diversity and inclusion policies, and community contributions.

AI and advanced analytics are increasingly used to monitor and analyze vast amounts of ESG data. These tools help companies identify trends, predict future challenges, and effectively strategize their ESG initiatives.


Industry Trends and Market Positioning
In 2023, the ESG sector is characterized by increased regulatory scrutiny, the rise of ESG rating agencies, and the mainstreaming of ESG investment. Trrue is well-positioned to capitalize on these trends. The platform’s blockchain-based ESG reporting enhances transparency, immutability, and security, addressing the growing demand for credible ESG data. Trrue's ability to offer automated and verifiable reporting through blockchain ensures data integrity and builds trust among stakeholders.

The impact investment market, valued at over $715 billion in 2020, is projected to exceed $1 trillion by 2023. Simultaneously, the global ESG software market is expected to grow from $1 billion in 2020 to over $2.5 billion by 2023. Trrue’s robust ESG reporting tools and SSI (Self-Sovereign Identity) system position it as a leader in these rapidly expanding markets.


Focus on Social Principles and Investments 
While environmental and governance issues have historically garnered attention, Trrue recognizes the rising importance of social aspects within ESG. Companies are increasingly evaluated on workforce practices, diversity, inclusion policies, and community contributions. Trrue’s platform supports these evaluations, ensuring comprehensive ESG performance tracking.

By merging traditional equity fundraising with innovative blockchain technology, Trrue provides a user-friendly interface that enhances the overall experience for entrepreneurs and investors. With regulatory compliance and advanced reporting capabilities, this unique approach positions Trrue at the forefront of the crowdfunding and ESG landscape, driving positive change and sustainable growth.